I've collected over the years many magazines with articles about Len and pieces by him. It's always fun to flick through these magazines because you get a real sense of how people lived in that era, and the almost benign nature of the marketing and consumer world from the adverts:
- Men's fashions were more about "knitted outerwear" than David Beckham in his underwear
- The word "gay" was used in a Midland Bank advert to describe a "gay and cheerful girl" for whom a gift cheque is the most marvellous gift
- Car adverts that were selling British car marques still made in Britain - the Triumph Spitfire, anyone
- Rothman's King Size could still be advertised as "king size flavour that really satisfies"
- Radio Rental Hi-Vantage Colour TVs could be rented for just 25 shillings a week
Also what's clear is the quality of the journalism and the investment editors and writers made in serious, extensive articles the likes of which are now rarely seen outside of specialist titles. Lilliput, a "man's magazine' from the 1950 (sans nudity and pull-outs - this was the 'fifties), contains wonderfully erudite and expansive articles on the likes of 'The Russians on Holiday' and 'A Psychiatrist on Psychiatrists'. Lilliput went out of business in the 'sixties, a victim perhaps of a changing trend in magazine readership as the youth audience was targeted more?
In August 1958, Len Deighton was still operating as a much in-demand freelance illustrator, and below is reproduced his illustration from an advertisement (more like advertorial) entitled 'The Secret of the Cellar', selling the wares of B. Seppelt & Sons, Cannon Street:
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| What went for "men's magazines" in the 'fifties |
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| Moyston Claret at 8 shillings? Bargain! |
The Sunday Times magazine is still going. It was a pioneering magazine in the 'sixties - the first sold with the Sunday Papers, providing a source for more in-depth journalism and - literally - colour. In the November 1969 edition of the magazine, writer Bernard Shaw (and photo journalist Davis Steen) - as part of a special feature on careers and work - talks to a range of famous Britons about the influence their teachers had on their lives. Alongside author Margaret Drabble, journalist Angus McGill and actor/director Bryan Forbes giving their experiences of influential teachers, Len shares his thoughts about being a student at St Martin's School of Art and the influence of lecturer Henry Collins:
"His method was to talk about a design problem in such a way that you realised there were a dozen or more ways of solving it"
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| Len talks about his time at St Martin's School of Art |
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| Len Deighton and Henry Collins |
"I've collected over the years many magazines with articles about Len and pieces by him. It's always fun to flick through these magazines because you get a real sense of how people lived in that era, and the almost benign nature of the marketing and consumer world from the adverts"
ReplyDeleteI can tell you for free, how people in that era from 1958 on wards, because I am from the 1950s era, having read the first Ian Fleming's novel-Dr NO in 1958 during my first year in the university. We- the group of friends, had to pool together the pennies we had to buy the hard copy. When The IPcress File was published in 1962, I was able to get the borrow the hard copy from one of my friends who was my company colleague .
I can see how the world has changed in terms of technologies. In US then, we were working on IBM 360 feeding punch cards ( the computer itself was in a large air conditioned room-we could not see it! the computing power was at a distance); now I use iPads, net books and laptops-the computer power is in my palm or on my lap. I could see learning changing with the advent of photocopiers- the lecture notes were handed out (not written by students listening to the lectures), slowly computers entered the fray; now I deal with mobile-e-learning using a mobile phone!
The CBS anchor man Walter Cronkite, was the most trusted man in the US then. When he interviewed Nixon, knowing the rumour that the President was involved in the Watergate break in, he was polite too. Shock Jocks aired polite humours! We shopped in Sears, where the shoppers and the assistants were polite.
Later in the UK, I started listening to LBC, which celebrated its 40th birthday recently. The programmes like their "Breakfast AM" airing the two quintessentially polite Bob Holness and Douglas Cameron, at worst ,would only disagree with politicians like the PM Jim Callaghan with politeness and were never confrontational.
How everything in the World has changed!!
Fascinating feedback, Simon - we should share by email images from our shared collections - I'm sure there's much you've collected I've never seen before!
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